国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

Global EditionASIA 中文雙語Fran?ais
Lifestyle
Home / Lifestyle / News

Lifestyle-education businesses go O2O

By Ren Xiaojin | China Daily | Updated: 2017-05-01 08:19
Share
Share - WeChat

Cici Zhao, Cici Dance Studio founder [Phoot provided to China Daily]

Leisure-activity education is booming in big cities as a growing number of young professionals seek new forms of entertainment.

Cici Dance Studio founder Cici Zhao said most of her white-collar customers take classes in hip-hop and jazz dancing.

"My students work in advertisement, law and finance," she said.

"Some hold high posts like CEO. They come because dance is empowering. It blends the body and mind, and instills confidence."

Beijing hosts about 500 dance institutions, Zhao said.

The city is a cultural hub where more residents are open to Western culture and interested in sculpting their bodies while freeing their minds in spontaneous ways, she explained.

But even spending a few hours in a bricks-and-mortar building may be a luxury for many urbanites. This has spurred the growth of the online-offline model.

The O2O hobbies-and-interests platform Master breaks lessons into bite-sized bits.

"Our videos are under 2 minutes, which serves our target users, who are ages 20 to 40," said Master's founder, Jackie Zhang.

The app's content includes lifestyle courses on anything from art and soap-making to extreme sports like skateboarding, snowboarding and surfing. "

The hobby-education market has reached nearly 50 billion yuan ($7.26 billion).

"We don't have a competitor doing exactly what we do," Zhang said.

Master is working with e-commerce behemoth Alibaba Group Holdings Ltd to move into online and new retail.

"We have (e-commerce) bases in Beijing, Shanghai, Shenzhen and Guangzhou already," he said.

"I have faith in new retail, and the next step is to use our video content to attract traffic for our offline business."

Silverwater Capital founder Greg Dimitrious said: "As a platform with education resources, Master will be able to collect big data from the users' consumption behavior and capability, which can allow it to dig deep into the business."

The online platform received millions of yuan in financing in its Pre-A round by Tendence Capital late last year.

Most Popular
Top
BACK TO THE TOP
English
Copyright 1994 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
通道| 宿迁市| 乌鲁木齐市| 舟山市| 墨江| 重庆市| 临朐县| 保亭| 安陆市| 阿勒泰市| 宜昌市| 玉树县| 沂水县| 于田县| 武夷山市| 延川县| 瑞安市| 县级市| 隆德县| 普陀区| 阳江市| 江城| 昌图县| 沈丘县| 同仁县| 故城县| 仙居县| 封丘县| 蒲江县| 保亭| 五台县| 瓦房店市| 潍坊市| 泸溪县| 攀枝花市| 平利县| 斗六市| 中超| 房山区| 静海县| 泽州县|