If some people still feel confused about men advertising lipsticks, they may feel nervous when male stars also make commercials for other more intimate women's products.
In 2012, South Korean actor So Ji-sub, who has countless female followers in both his home country and China, was chosen as the spokesman for the bra by lingerie brand Vivien.
Meanwhile, Taiwan actor Bo-Lin Chen, entertainer Show Lo and singer Yoga Lin all once appeared in advertisements for sanitary napkins.
