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Chinese couriers rapidly expanding global reach

By FAN FEIFEI | China Daily | Updated: 2024-05-07 09:44
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Employees sort packages at a warehouse of Cainiao Group in Guadalajara, Spain, in November 2020. [Photo/Xinhua]

Chinese courier companies are ratcheting up resources to enhance the efficiency of cross-border e-commerce logistics and build global delivery networks in a bid to expand their presence in overseas markets and meet growing demand for e-commerce logistics services from local consumers.

Cainiao Group, the logistics arm of Chinese tech heavyweight Alibaba Group Holding Ltd, recently announced the expansion of its five-workday delivery guarantee for Ali-Express, Alibaba's cross-border online retail platform, to encompass several prominent European markets.

With the inclusion of Spain, Portugal, France, Germany, the Netherlands, Belgium and the United Kingdom, Cainiao is enhancing the efficiency and reliability of cross-border e-commerce logistics in Europe.

This strategic expansion comes as a response to growing demand for faster and more reliable delivery services among European consumers, the company said.

By leveraging Cainiao's innovative technology and extensive logistics network, AliExpress vendors in China will now be able to offer their customers in these markets a seamless delivery experience with reduced delivery time of just five workdays.

Cainiao first unveiled such a delivery service in September in four European markets — Spain, the UK, the Netherlands and Belgium. The service has expanded to Germany, France and Portugal this time in close cooperation with local partners at every link of the logistics process.

"Europe remains a key focus for us as we continue to enhance our global logistics infrastructure and optimize delivery solutions for our customers," said Wan Lin, CEO of Cainiao Group.

"The expansion of our five-workday delivery solution to these additional European markets reflects our commitment to providing faster and more efficient cross-border logistics services, ultimately delivering greater satisfaction to both sellers and consumers."

Cainiao said it will continue to invest in technology and infrastructure to strengthen its leading position in the global logistics industry. The expansion of its five-workday delivery solution in Europe marks another milestone in its mission to build a more connected and efficient global logistics network.

Zhang Zhouping, a senior analyst tracking business-to-business and cross-border activities at the Internet Economy Institute, a domestic consultancy, said establishing logistics infrastructure overseas is conducive to improving the delivery efficiency of cross-border parcels as well as safeguarding the stability and security of supply chains.

Zhang said that overseas warehouses and express delivery networks serve as vital infrastructure that boost the growth of China's cross-border e-commerce sector.

According to the General Administration of Customs, based on preliminary calculations, the import and export scale of the country's cross-border e-commerce transactions reached 577.6 billion yuan ($79.7 billion) in the first quarter, up 9.6 percent year-on-year.

JD Logistics, an arm of Chinese e-commerce platform JD, announced a significant expansion of its international express delivery service in March.

This expansion extends the service's reach from initial hubs in Guangzhou and Shenzhen in Guangdong province to nearly every region within China, offering an express delivery experience from China to global destinations for both individuals and businesses.

First launched in December, JD's international express delivery service has been utilized for sending a variety of products including documents and apparel, with the United States, the UK and Germany emerging as the top three destinations. The service not only processes individual orders, but also caters to the needs of overseas consumers and merchants, while offering one-hour doorstep pickups.

JD is actively expanding its international supply chain and logistics capabilities. It has inked a strategic partnership with France-based Geopost, Europe's largest international parcel delivery network, to enhance express services between China and Europe.

It is also accelerating construction of global logistics infrastructure, with plans to build more overseas warehouses in the Americas, Europe, Southeast Asia, Australia and the Middle East.

Currently, JD Logistics' overseas warehousing operations offer same-day fulfillment services in key European markets, including Germany, the Netherlands, France, the UK, Spain and Poland, while ensuring two-to-three-day delivery across 90 percent of regions in the US.

"Chinese logistics companies' intensified push to invest in global delivery networks will not only help enhance the competitiveness of Chinese foreign trade enterprises and bolster their sales in overseas markets, but also introduce a large number of overseas products to Chinese consumers," said Lu Zhenwang, CEO of Wanqing Consultancy, which is based in Shanghai.

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