Rapeseed festival boosts rural vitalization in Sichuan
By PENG CHAO |
chinadaily.com.cn |
Updated: 2026-03-14 13:58
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The sixth Rapeseed Flower Cultural Festival kicked off on Friday in Zhaohua district, Guangyuan, Sichuan province, featuring a range of activities designed to boost the full industrial chain built around rapeseed and drive rural vitalization.
Unlike a simple sightseeing event, the annual festival in Zhaohua's Xinrong village serves as a comprehensive platform integrating contract farming, intangible cultural heritage displays, field experiences and livestream e-commerce.
