国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

Business / View

Ma's mamas can't keep 11-11 going on forever

By Meng Jing (China Daily) Updated: 2014-11-13 14:05

My 56-year-old mother likes her beauty sleep. But she stayed up late on Monday, to make sure she could snatch an early bargain on Tuesday, during China's annual online shopping extravaganza.

Ma's mamas can't keep 11-11 going on forever

 Meng Jing

Those like my mother have now been given a name: "Jack Ma's women" - female shopaholics who cannot resist a bargain - and many believe it was this group especially who were the driving force behind this year's record-breaking sales during Singles' Day, of 57.1 billion yuan ($9.3 billion).

As a reporter covering China's booming e-commerce sector, however, I was certainly not one of the typical target customers for Ma. 

I was asked several times by colleagues and friends on Tuesday what kinds of things I had bought. I was a little bit embarrassed to admit that I had bought nothing.

But I had a very decent excuse. Along with around 400 other journalists from China and abroad, I had endured sleepless 24 hours, reporting from the scene, so to speak, at Alibaba's corporate headquarters in Hangzhou.

We all had to sleep and eat in a crowded auditorium, while at the same time staring at a rapidly rising number, a real-time sales figure clicking ever higher on a giant screen.

Even if I had wanted to, I did not have the time to shop amid a hectic schedule of updating my editors back in Beijing, doing interviews, writing stories, and checking and replying to e-mails.

But the main reason I did not spend anything was the simple fact that I did not find anything in the sales that I genuinely needed. When I shop, I always buy things that I really want to own. I never buy anything just because the price is irresistibly cheap.

As Chinese consumers get wealthier and more sophisticated, we can only expect more sales events such as Singles' Day because more often than not companies see them as great opportunities to shift cheap goods at huge discounts, rather than the chance to offer a selection of new or quality goods.

Headline discounts and high sales are really what these kinds of shopping events are about.

Few online merchants actually make a profit because of the growing level of fierce competition, because often they are having to cut their prices to the bone, just to make a sale.

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
道孚县| 天津市| 彭山县| 城口县| 德昌县| 克东县| 定州市| 忻城县| 长乐市| 承德市| 从化市| 琼中| 常德市| 紫云| 泗洪县| 青川县| 高清| 镇平县| 和政县| 漠河县| 平乐县| 新竹市| 呼和浩特市| 河北区| 江源县| 老河口市| 麦盖提县| 闽侯县| 红安县| 新田县| 理塘县| 凯里市| 榆中县| 宽城| 大洼县| 胶南市| 曲松县| 正定县| 昌江| 故城县| 安平县|