国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

left corner left corner
China Daily Website

The right choice for China market

Updated: 2013-12-18 07:01
By Li Fangfang ( China Daily)

Daimler tapped Nicholas Speeks, previously president and CEO of Mercedes-Benz Japan, to lead the new company.

In his career at Daimler spanning more than three decades, Speeks has risen to meet challenges in a variety of markets including the Middle East, Vietnam and most recently Japan, where he turned around the fortunes of Mercedes-Benz despite the triple-disaster earthquake, tsunami and nuclear meltdown that hit the country in 2011.

But the first few months in China were not immediately smooth for the British CEO tasked with implementing a thorough integration of two formerly independent organizations on an operational level while increasing sales at the same time.

The right choice for China market

And unexpectedly, communications with dealer partners were not sufficiently smooth at first, causing some to question Speeks' unique and illustrative style of communication.

But nine months have passed since BMBS officially started operation and Speeks has brought about significant changes through a strategy of enhanced consumer orientation and improved steering between Mercedes-Benz and its retail partners.

The brand added 75 new retail outlets, bringing its total to 337 covering 151 cities in China.

The willingness of Mercedes-Benz's retail partners to introduce the brand's products into third and fourth-tier cities and the long list of applicants waiting to become Mercedes-Benz dealers speaks volumes about the confidence they have in brand and Speeks' ability to steer it to continued growth in China.

"Speeks' passion has inspired and motivated us as a team for one common goal," said Micheal Lee, CEO of Zung Fu Co, one of the biggest dealer groups for Mercedes-Benz in China. "It is critical that Mercedes-Benz and dealers continue to support each other and have mutual trust going forward."

Zhu Lingjun, president of Boshi Group, noted that Speeks is an ardent observer of history who makes frequent references to historical figures and events in his communications.

"Speeks' respect and understanding of Chinese culture and the use of his knowledge of world history for communication with Chinese dealers works perfectly," said Zhu.

The changes by Daimler this year in China have begun to produce positive results. BMBS has seen sales grow every single month since its establishment, with 26 percent growth in November standing out in particular following 16 percent growth from March to November.

While introducing several new models at the Guangzhou auto show, Speeks told reporters that "the foundation for Mercedes-Benz's future in China was laid down in 2013".

lifangfang@chinadaily.com.cn

Previous Page 1 2 Next Page

 
 
...
浪卡子县| 株洲县| 桂平市| 巴南区| 义马市| 闸北区| 扶风县| 招远市| 阜新| 随州市| 突泉县| 梧州市| 嘉定区| 广元市| 抚宁县| 莱阳市| 砚山县| 博客| 新建县| 比如县| 克山县| 桓台县| 岳池县| 凌海市| 福安市| 苍梧县| 绥江县| 外汇| 民县| 随州市| 珠海市| 万宁市| 石泉县| 治多县| 乌鲁木齐县| 若尔盖县| 剑川县| 乌鲁木齐市| 玉田县| 定州市| 连南|