Pertti Fallenius, CEO of Saga Furs, a leading fur auction house based in Finland, recently came to Beijing to promote the company's corporate social responsibility report 2013.

Saga Furs is the only listed fur auction house in the world. However, consumers don't really know much about it as a material provider. Would you like to introduce a little bit more for us?

As a listed fur auction company, we mainly offer mink, fox and raccoon. We have more than 3,000 farms who provide for us. Our job is to categorize the fur and put them in the auction.