Spanish football teams are looking to China to develop their fan base as the popularity of fixtures like El Clasico take off in Asia.
China's national football team may be absent from this summer's World Cup, but Chinese fans may still have the chance to cheer on a few of their favorite soccer stars - so long as they hail from Spain, that is.
La Liga, the top professional league in Spanish football, recently announced they would team up with Mango Entertainment, a media company based in the Hunan provincial capital of Changsha, to produce a 28-episode TV drama series during the World Cup this summer.
The production, titled Greenfield of Love, is scheduled to be aired through MGTV, an online video platform also based in Changsha.
"It will tell the stories behind the top football clubs," says Yang Jian, deputy president of Mango Entertainment. "It will also cover other themes like family, friendship, stardom, and romance."
