国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

Culture

New rule forbids 'uncut' TV series hype

( China.org.cn ) Updated: 2016-04-28 15:00:29

New rule forbids 'uncut' TV series hype

A still from the TV drama "The Empress of China". The drama has been heavily edited due to the cleavage-bearing costumes worn by the actresses. [Photo/China.org.cn]

Chinese authorities issued new regulations to ban a number of TV networks' "inappropriate hype," reported Beijing Daily.

According to the rules to further regulate television broadcast issued by the State Administration of Press, Publication, Radio, Film and Television (SAPPRFT), the media promotion was strictly regulated. The circular asked Chinese TV networks, video websites, and TV production entities not to hype the so-called "full versions", "uncut versions" or "deleted scenes".

Yu Fei, the deputy secretary general of the China Radio and Television Association TV-series Screenwriters Committee, explained that after SAPPRFT's review, the final approved version of a TV series is the final cut. "No matter what platforms the TV series will be broadcast, the version should be the same, there is no such thing as an uncut version. Anything else is just hype."

The circular also asked again that there should be no commercials and shows cut in the broadcast of a TV series. The administration asked TV networks to do so as early as in 2011, but the industry still hoped that extra commercials would be back for TV episodes this year, which SAPPRFT does not support.

There should also be no added commercials at the time when an episode ends and the credits start to roll. Yu said this rule is important, adding, "Many TV networks add extra commercials at free will, and this has become bad for the industry which doesn't respect the cast and crew, now it's time to give them back their dignity."

Chen Liqiang, a professor with the School of Journalism and Communication at Tianjin Normal University, said to Beijing Business Today that the added commercials are normal for satellite television networks. The rules which ban the added commercials have guaranteed the audiences' interest. However, for TV networks which see the commercials as a major part of their profits, this is a challenge for them. Chen believes there will be new loopholes after the rules are issued, such as planted commercials in TV series.

Related:

For the sake of history

China plans media rating system

 
Editor's Picks
Hot words
Most Popular
 
...
独山县| 平果县| 延庆县| 聂拉木县| 临高县| 额尔古纳市| 宜丰县| 长治县| 玉溪市| 温州市| 洛川县| 沁阳市| 张掖市| 分宜县| 武功县| 铁岭县| 当阳市| 贵南县| 鄂托克前旗| 镇坪县| 曲沃县| 苍山县| 民乐县| 侯马市| 响水县| 诸城市| 呈贡县| 华池县| 白山市| 安溪县| 鄄城县| 南宁市| 白玉县| 五家渠市| 右玉县| 峡江县| 商水县| 夹江县| 葵青区| 玉树县| 永昌县|